Simon helps enterprises harness AI to transform software delivery at scale, aligning strategy and delivery for faster, smarter outcomes. With experience across product, UX, delivery, and platform strategy, he focuses on reducing strategic debt, scaling portfolios, and building adaptable, AI-ready cultures. A regular international speaker, he promotes a pragmatic, ethical approach to AI that cuts through hype and delivers lasting value.

For over a decade, James has built and nurtured technology communities across influential organisations including Apple and Shazam. His work focuses on bringing technologists together to learn, collaborate, and tackle meaningful challenges while improving how technology is built and delivered. At Equal Experts in the Netherlands, he now focuses on growing an AI-enabled community that connects engineers, data professionals, and leaders around modern software practices, generative AI, and values-led delivery, helping organisations adopt AI thoughtfully, responsibly, and effectively.

Dave is a hands-on technical architect who bridges business and engineering to turn vision into execution. Working across all levels of an organisation, he drives clarity, reduces risk, and promotes technical excellence. He specialises in delivering AI solutions responsibly, using modern engineering practices and rapid iteration to integrate AI into real-world systems and deliver practical, data-driven value from day one.

Jeffrey is a seasoned Dutch Technical Architect and engineer with over 20 years of experience, currently serving as Chapter Lead Architecture - Engineering and Reliability at ING, where he's been for over 6 years in various senior architecture roles.